FEATURE OVERVIEW
High Level Platform Overview.
CUSTOMER
Maintain customer 360 view with all the personal information as per GDPR rules and regulations along with interactions.
WEB UI
State of the art web UI for easy setup of loyalty program with blazing fast performance.
TRANSACTIONS
Store consumer different type of transaction from different platforms in different buckets and different set of rules.
RULES ENGINE
AI powered rules engine to drive max engagement in program with consumer. Rule engine is designed to be flexible and easy to configure.
INTELLIGENCE
Based on consumer behavior and data stored, valus loyalty offers different type of intelligent reporting.
SEGMENTATION
Ease to segment customer in different buckets based on behavior in loyalty program and use them to offer rewards.
DATA
Collect meaningful data to understand program performance and consumer behavior.
OFFERS
Different type of offers based on customer preferences to keep them engaged and provide value proposition to the program
INTEGRATION
With the help of latest api’s and batch process valus loyalty can be connected to any third party systems that are currently in play based on clients requirements.
Valus
Customer View.
360 View of the consumer through UI
PROFILE INFO
Demographics Social Identity Contact Info, Preferences Membership Cards and Identities
ENGAGEMENT
User engagement history through different channels and target and segment information of the consumer
TRANSACTION
All loyalty transaction for the consumer that were sent to loyalty through different channels and offers consumer
INSIGHTS
Consumer score to check customer behavior based on CLV , AVO and engagement
Valus
Dashboard.
Provide high level program performance based on interaction and transactions from consumers
Valus
Rules Configuration.
Setting up rule parameters and conditions.
TYPES
Setup different type of transactions based on different channels and locales. This holds the formula to issue base points to the consumer
SEGMENTATION
Create member segmentation rule based on program requirement and bucket users based on transaction types , user profile information , interactions and behavior
RULES
Define rules in the platform to allocate different type of earn and burn rules for different type of segments
PROMOTIONS
Setup different type of promotions against rules and segments based on program dynamics. These promotion have different type of availability for different users
EXECUTION
Run campaign automatically or push manually and see real time updates on transactions and promotion execution.
REPORTING
